Everything You Ever Wanted to Know about the No Meat Athlete Book (Plus 6 Fantastic Pre-Order Bonuses!)
My goal today: Write a “My book is almost out!” post without being sappy, self-indulgent, and giddy like a schoolboy.
Believe me, that’s not easy, because with all the work that has gone into the book, it’s impossible not to be pretty amped up and emotional that it’s finally here.
The official release date is October 1st, just three weeks away. And a few days before that, I’ll be hopping in the car to start what has somehow turned into a nearly two-month long tour of the U.S. to support it. It seems things are about to get interesting.
Although I’ve mentioned the book here several times, I haven’t yet taken the time to explain who it’s for, what’s inside, and why I’m so proud of it. So that’s what I’m going to do today.
Oh yeah, and I’ve also got some amazing bonuses that I’ll send you when you pre-order before the official release on October 1st. And that’s not just marketing-speak — I really do think these bonuses are pretty darn special, and I think you’ll agree.
So here goes. If I get too deep into the self-gratification bit, punch me in the forehead.
The Big Risk I Took that Might Totally Backfire
Early on in the writing process, I made a decision that I knew could blow up in my face. But it’s a decision I stand by, and I want to share it with you. (more…)